Social desirability and cognitive biases: how do they influence behavioral assessments?
Social desirability is our tendency to answer questions in such a way as to be perceived favorably by others. Two examples:
➡️ Imagine a candidate for a sales position who, during an interview, exaggerates his or her communication skills to appear more competent.
➡️ Or an employee who, in an appraisal questionnaire, answers in a way that reflects what he thinks his employer wants to hear.
Social desirability and cognitive biases: how do they influence behavioral assessments? Read More »